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Malemba Mpoyi Lordieu | Digital Marketing Specialist | Social Media Marketing and Management
Malemba Mpoyi Lordieu | Digital Marketing Specialist | Social Media Marketing and Management
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I am an enthusiastic Digital Marketing Specialist, extensively trained and educated in the development and execution of data-driven marketing strategies. My work experience involves SEO, content and social media marketing, email marketing, running PPC campaigns, data analytics, video, and graphic design. I use all of these in tandem to serve brand awareness, customer engagement, and increased conversions. my previous experience was working on a client website which was an agency site to promote their service online to drive sales and conversion for the new brand online Below are my proven skills and expertise.
Search Engine Optimization (SEO).
Expert keyword research, content optimization, and technical SEO audits.
Content Marketing: Create and distribute amazing content targeted to gain and retain customers. Tried and tested methods for boosting organic traffic through blogs, guest posts, and social media.
PPC & Paid Advertising: Strategic Google Ads and Social Media advertising that assures maximum ROI. Data-driven bid management combined with extensive A/B testing for intuitive ad performance.
Analytics & Reporting:
Web performance analysis using Google Analytics and other third-party tools. Provide bespoke reports, full of actionable insights, to inform the strategy going forward.
Email Marketing: Targeted email campaigns turn leads into customers. Automated workflows and A/B testing to maximize engagement.
Design, Visual Arts: I worked in a wide range of media, from branding, print design, and digital media to marketing collateral, and consistently provided them with aesthetically attractive and appropriately effective designs and strategies that fulfilled the brief objectives.
Social Media Marketing:
Social Media Strategy Development and execution of social media strategies on key platforms. Community management and paid social campaigns to increase brand visibility.
Video Media Marketing: I am proud to say, through the delivered work, that audiences had been highly engaged, brand awareness increased, and marketing campaigns had been successfully driven.
Graphic Design-Adobe Creative Suite: Photoshop, Illustrator, and InDesign; also, Sketch, canvas, and Figma. Video Media Marketing- Adobe Premiere Pro, Final Cut Pro, After Effects, and varied video analytics platforms.
What makes me different is how I think strategically and adapt in this high-energy digital space. I am results-oriented, have strong communication and project management skills, and am recognized for creativity, attention to detail, and dedication to lifelong learning. My passion for digital marketing and my ability to work collaboratively with cross-functional teams make me a valued resource for any organization seeking to raise the bar on its digital presence
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